Our Team

    Lucas Mack, Principal

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    Working in the media gives Lucas eyes into the ever changing world of advertising and public relations. Starting out in public relations at the University of Washington, Lucas worked side by side with Sports Columnists and Sports Broadcasters from around the Northwest.

    From there he took a job at KOMO TV, as the Audience Coordinator for the live talk show, Northwest Afternoon. While there, he entertained audiences and worked behind the scenes in sales and public relations. Developing a knack for what people liked based on immediate crowd reaction; Lucas took this lesson into his broadcast journalism career.

    He moved to eastern Washington as a reporter for the NBC affiliate, where he fell in love with storytelling. His next stop brought him to the Lone Star State reporting for the FOX affiliate in San Antonio as their Feature Reporter, hosting his own live segment.

    Lucas thrived at telling unique stories that connected with the audience. He was able to translate his skill of entertaining a live audience into his stories. His broadcast journalism career launched him home, back to Seattle, where he reported for KOMO TV.

    In 2008, Lucas co-founded 4th Avenue Media to give clients the unique opportunity to tell their story by a broadcast journalist. Spending years in a newsroom, Lucas knows how to tell stories that will set you apart from your competition. His stories are both informational and entertaining, and he wants to tell yours.


    Allison Crowston, Account Executive

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    Allison loves informing and inspiring others and is thrilled to join 4th Avenue Media as an Account Executive.

    Majoring in Communications, Allison graduated from The Master's College in Southern California, where she played Varsity Tennis.  She spent her college years working in sales and as a youth activity and fitness instructor for the Paseo Club in Valencia, California. In the summer of 2006 she took a job in Rhodes, Greece for a scuba diving company called Waterhoppers where she met all types of people from around the world.

    In the Fall of 2007, she landed an internship at NBC Sports, Business Development, in New York City. She had the privilege of working on events such as the The Beijing Olympics, The Dew Action Sports Tours, Celebrity Golf Tournament in Lake Tahoe, and the Westminster and National Dog Shows. 

    In May of 2008, she headed to Uganda, Africa, where she and others on her team spent their time coordinating a law and justice conference for Uganda Christian University and assisted SOS Ministries and Action International as they sought to bring hope to the Ugandan people.

    Allison's travels throughout college, combined with her internship in New York really opened her eyes to the stories waiting to be told. 


    Kim Kelly, Account Executive

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    Kim enjoys developing relationships with others and learning about their stories, which makes her a perfect fit as an Account Executive at 4th Avenue Media.

    She began her career in Southern California, where she spent three years managing marketing events for a CEO membership organization. Ready for a change of scenery, she left the sunny shores of San Diego and began a 10-year stint at a software company honing her skills in marketing, event planning and sales.

    During this same period, Kim was able to fulfill her dream of becoming a musician. She sang lead vocals and played guitar in a local Seattle band and toured the country performing at venues across the US.

    A graduate from the University of Washington with a degree in Communication, Kim's excited to apply her skills to help clients at 4th Avenue Media. No matter what the task, she is always ready, willing and capable of getting it done. When she's not rocking out, Kim loves traveling, snowboarding, bike riding, and cooking.


    Lauren Mack, Director of Sales

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    Lauren Mack has been passionate about TV ever since she was a little girl. She should have known after “hosting” her family home videos growing up, she would end up in media!

    Lauren got her feet wet in the TV industry working for KOMO TV’s (ABC-Seattle) local talk show “Northwest Afternoon” and “The Water Channel” (a water sports, digital cable channel). A graduate of University of Washington, she obtained her B.A. in Communication. She’s worked around the country as a TV Entertainment host (KOMO TV) , News Reporter and News Anchor (KVEW TV). Some of her credits include hosting KOMO’s Emmy Award Winning Show, “After the Game,” and hosting San Antonio’s #1 Morning Show at KENS TV (CBS-San Antonio), “Great Day S.A.”

    After realizing the power of TV and its influence, Lauren felt the lure of the business side of the industry. She worked as an Advertising Account Executive in both San Antonio and Seattle, helping local businesses grow, increase profits and gain public attention. She also worked with advertising agencies negotiating media broadcast buys.

    Lauren is thrilled to be on the 4th Avenue Team as Director of Sales! She says at “4AM,” the power of TV is harnessed to use to the advantage of the client: creative storytelling, growing business and influencing the viewer with the authoritative nature of a broadcast story. By using her combined talents in TV and advertising, 4th Avenue Media is the perfect fit for this Northwest girl!


    Ryne Hill, Graphic Designer

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    Ryne is a graduate of the University of Washington's Visual Communication Design program, his focus is clean and efficient design solutions to complex design problems, whether in print or on the web. He studied under some of the country's famed designers such as Douglas Wadden, Karen Cheng, Kristine Matthews and Annabelle Gould. As a senior at the UW he served as an undergraduate teacher's assistant for a junior level Information Architecture and Web Design class as well as a sophomore level Image Methodology class. He is proficient in the Adobe Suite of programs including Photoshop, Illustrator, InDesign, Flash and Dreamweaver.

    Outside of design Ryne is an avid golfer who worked in the golf industry for 7 years, and has also volunteered his time for the last 5 years coaching a youth soccer team for the Northshore Youth Soccer Association.


    Maddy Porter, Graphic Designer

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    Maddy is an energetic designer who lives and breathes design. She has a passion for everything from identity design and branding to packaging, posters and web design. She graduated from the University of Washington in 2008 with a Visual Communication Design degree and a minor in Anthropology. Believing every project should have a balance between usability and aesthetic appeal, she brings a fresh perspective to every project she encounters.

    Prior to joining 4th Avenue Media, Maddy interned at the Department of Energy where she learned a completely different design aesthetic, designing snowboard graphics. Now she brings both her traditional education, and alternative design experience to every project she encounters. She also did a fair amount of traveling in her time before 4th Ave, exploring the visual world of South East Asia.

    When she's not at work, Maddy can be found playing with her dog Moe, cooking dinner for friends or on the mountain snowboarding.


    Ryan Cory, Producer

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    Ryan Cory is a man of many talents and skills.  His creative eye when editing, producing and directing videos has brought him national attention from the electronics store Best Buy.  When he's not creating amazing work on the computer, he also does graphic design work for many 4th Avenue Media clients.  You'll probably see Ryan out on a shoot from time to time as well.

    Before his creative videos for Best Buy, Ryan interned at KOMO TV in Seattle, Washington as a writer in the Creative Service Department.  He's passionate when it comes to producing work that showcases the best of what our clients have to offer.  He wants to help our clients grow by telling their story through visual design.

    Besides shooting, editing and graphic design, Ryan also volunteers with Young Life and other charitable organizations around the Puget Sound region.


    Katey Robertson, Marketing

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    A graduate of the University of Washington, Katey Robertson received a degree in Communication with an emphasis on Communication in Culture. While in college, Katey and her sister Kelley decided to do some world exploration, taking them to Hawaii for a semester and Prague, CZ for a quarter. Their travels earned her a minor in Diversity, a new found appreciation for world travel and an admiration for cultural uniqueness. She hopes for those experiences to be just the first couple of many to come.

    While in college, Katey also worked in customer service and hospitality service positions. She says that these experiences have helped her tremendously with networking and social skills.

    Before college, Katey realized her interests in media production and business development while taking part and eventually stepping into leadership roles at Marysville Pilchuck High School in Video Productions and DECA programs.


    Kelley Robertson, Marketing

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    Driven by curiosity and attention to detail, Kelley has found her perfect position in our Marketing department. Her analytical personality thrives while exploring the growing new media industry.

    With a passion for traveling, learning and meeting new people, Kelley studied in Honolulu and Prague as part of her four years at the University of Washington. She applied her experiences abroad to her education, majoring in Communication with a focus in cultural studies and a minor in Diversity.

    In high school Kelley was an avid Sales and Marketing student and competed in D.E.C.A. at the state level. She developed and executed the construction of the first coffee shop on campus. Also in high school she worked as a producer for a zero-hour video productions class, which provoked her interest in communication and broadcasting early on.


    Amanda McMahan, Photographer

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    Amanda has been passionate about photography for as long as she can remember.  Working with 4th Avenue Media gives her the opportunity to work in a broad field of photography. 

    With a background in public relations, marketing and graphic design, she's led a branding campaign at a private high school in the Seattle area, where she worked as the marketing and public relations director.  She's developed logos and brand identities; managed large-scale events ranging in size from 100 - 1,000 attendees; created business presentations; written and designed company newsletters; implemented the design and organization of several company websites; and designed hundreds of visual marketing materials using QuarkXPress and programs from the Adobe Suite such as Illustrator, InDesign and PhotoShop.

    As a cum laude graduate of the Edward R. Murrow School of Communication at Washington State University, Amanda worked on the Chinook Yearbook for three years, in the roles of writer, section editor and editor-in-chief.  She also held  a full-time internship in public relations at the Washington Lottery.